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It is evident that the Denizli HT Cluster is endowed with most of the “basic” factor inputs (conditions). The strong sense of regional stewardship, the inimitable tacit knowledge and business insight, the entrepreneurial character of the businesspeople, the critical mass of cluster actors and the culture of “coopetition” are worth highlighting.
VISION:
To become an internationally recognised geographical brand that conveys state-of-the-art home textile products and an identity with history and culture.
STRATEGY:
To differentiate products and services produced in Denizli by continuously creating value for customers (buyers) and consumers (end users) in every aspect of the business, transforming from a region of conventional home textiles into a best practice innovative cluster of home textiles.
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